Is Social Media a Good Way to Find and Hire Agricultural Executives?
Social networking is still a relatively new invention for many businesses. Many businesses are still determining whether or not it is viable for various business activities, including recruiting. Many of our clients are interested in learning how social media may be used to recruit new executives and leadership.
As a Recruitment Tool, Use of Social Media
In some cases, it's apparent that social media may be an effective recruiting tool. According to recent statistics done by Glassdoor, approximately 79% of job searchers use social media in their job search. Brands should use social media sites for job promotion, if not direct application processing, whether it's Facebook, Twitter, or LinkedIn.
The issue is that those statistics apply to a broad sense of careers and job searching. We're talking about the agriculture industry in particular, and only the chief executives. As a result, two questions arise: Are Ag industry leaders using social media? And can you hire executives using social media? Let's dig a little deeper into those questions.
Can Social Media Be Used to Attract Executives?
For executives, social media creates a paradox. On the one hand, informal social media use is viewed as a waste of time and a potential indicator of an uninvolved or unenthused individual. Screen time can be seen as a detriment by executives in particular, where a go-getter attitude and a nose to the grindstone are advantages.
Social media, on the other hand, remains one of the best marketing tools available, particularly for individuals looking to establish their personal brand, reputation, and position of innovative thinking. Executives of all levels can use social media to share their ideas and opinions, network with other leading figures, and expand their personal spheres of influence. To some extent, it all boils down to the platform at hand. Many executives prefer LinkedIn and Twitter over Instagram and Pinterest, with Facebook falling somewhere in the middle. As a result, if you're looking to hire executives, you must look in the right places.
Is Social Media Being Used by Agricultural Leaders?
From cloud platforms to networking to internet-connected technologies, modern agribusiness necessitates a thorough understanding of modern technology. The necessity for modern Agricultural executives to comprehend and use technology is no different than that of any other CEO. Agricultural firms, like other businesses, can benefit from social media channels for personal branding and content marketing. So, in a nutshell, yes, agricultural executives are on social media, and they can be quite adept at a variety of sites if you know where to look.
Several Social Media Channels are Available
Individuals' opinions and attitudes can be revealed through social media platforms, which can be very useful for networking. That is why recruitment agencies all over the world use social media to screen and filter candidates. Not simply the face they offer to hiring managers, but what people publish on social media reflects who they are. If you're in the agriculture industry and need to hire new people, social media is a good place to start. Using LinkedIn or Facebook, on the other hand, is simply one of many options.
If you're looking for new Agricultural leaders who are brilliant, knowledgeable, and driven, you should look beyond the conventional employment boards and social media platforms. Harvestaff is deeply rooted in the agricultural industry. Because our recruiters have a background in agriculture, we know what to look for and how to spot excellent managers. Contact us today to learn how we can assist you in forming the management team you'll need to navigate the industry.